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By Anthony Green

How to Survive Googles May 2020 Core Update – an info-graphic

Here we go again folks!  Or that’s what I have read a lot of people saying | moaning | complaining | crying into their cornflakes etc.  Take your pick.

There are have been updates and some more popular (or not) than others…that’s for sure.  And no doubt there is going to be a lot of folk wanting to share their woes and how the most recent update has affected their ‘perfect’ (yeh…not Blackhat at all?) site.  You know the ones who have spent a fortune buying those backlinks.  Using spun articles.  The ones that think it’s fine for their site to be unoriginal and use copied content.  Is that you?  If so, don’t expect to be untouched by ANY update as that us your doing and no one else’s – get a grip.

The truth is that Google updates numerous updates throughout the year and even daily they say so clearly here –  “Each day, Google usually releases one or more changes designed to improve our search results. Most aren’t noticeable but help us incrementally continue to improve.” Link to source.

So, what do you need to do to stay in Googles good books?   You need to get your act tighter and follow the guidelines that have already been there all the time.

This includes:

  • Making sure your site as good, interesting and original content.
  • Update your onsite information!  Don’t just add “2020” to the title of a page/post that was written in 1999 – get real – get updated!
  • Use the Google guidelines to make sure you are staying complaint with what they want to see – they usually give you a broad idea of what the update is going to be about or has don retrospectively.  They will never tell you the full story but you can get a good idea – make sure your site complies!
  • Anything else that is actually just good practice and always has been!

 

 

 

Google will always stay the same, updating all the time and trying new things – “There is nothing to fix” as such, as long as you are complying with their guidelines.  So, if your rankings have dropped, sure you could have been caught up in the wave of the updated being rolled out but seriously, just keep with it and carry on.  If you have a pure Whitehat site than what have you got to worry about?  If you a Greyhat or Blackhat then who is to blame if you rankings tumble?

Anthony

Be Safe – Be You – Be Creative

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